Networking in real estate is just part of the business. In addition to education, experience, and work ethic, having the right connections is crucial for succeeding in this industry. However, it can feel difficult to find the right people to meet. Knowing where to make the right connections makes the effort much easier. But where are these networking wonderlands? Read on for some of the best places to meet potential leads, partners, and allies.
The people you work with will be your biggest network. Being part of a great team feels like having a support group, business partners, and friends all in one place! When you first join a new company, really try to build a connection with your coworkers. It’s good to know someone has your back and it never hurts to have someone to talk to. Outside of the office, build a connection with people that you partner with often for real estate transactions. Having a reliable partner is always great for information, quicker transactions, and a more pleasant experience for your clients.
Whether or not you are a fan of the online world and social media, they are here to stay. Instead of attempting to only meet people in person (which is also important), take advantage of this easy access to millions of people. Having your own website and/or blog lets potential clients and partners get to know you before you even meet! Social media is another easy way to get your brand seen. Having an updated and interactive page will bring in more clients, and the cost is low if you decide to pay for more people to see your posts.
Attend events, shake hands, laugh a little, and be yourself! Sign up for industry-related events and social groups and gatherings. There are thousands of clubs for professionals and people looking to network that will provide connections that would have never been there otherwise. Treat each person like they could be your biggest client, and don’t forget to have fun (but always keep it professional).
LAH Can Help!
Providing the best environment for our agents has been a LAH priority since our founding in 1992. This means providing the best opportunities for education, self-improvement, and of course, networking! Besides our talented group of agents, we are always looking for ways to help our team find the best people to shake hands with. Contact us for more information on how to join the LAH family!